Privacy Policy

Amarlen (“the Site”, “we”, “us”, or “our”) values your privacy and is committed to safeguarding your personal information. This Privacy Policy explains in detail how we collect, use, disclose, and protect your information when you interact with our website, services, or products. Whether you are a visitor browsing Amarlen.com, a customer making a purchase, or someone contacting us for support, this Privacy Policy applies to all your interactions with our services (collectively referred to as the “Services”).

For the purpose of this Privacy Policy, “you” and “your” refer to you as an individual user of our Services, whether you are accessing the Site for informational purposes or engaging in transactions.

By accessing or using our Services, you agree to the terms outlined in this Privacy Policy. If you disagree with any part of this Privacy Policy, we kindly ask that you refrain from using the Services.

1. Updates to This Privacy Policy

We reserve the right to update or modify this Privacy Policy periodically to reflect changes in our business practices, regulatory requirements, or legal obligations. Whenever we make significant updates, we will notify users by updating the “Last Updated” date prominently displayed at the top of this policy. Depending on the nature of the changes, we may also take additional steps, such as notifying you directly via email or other communication channels, as required by applicable law.

We encourage you to review this Privacy Policy regularly to stay informed about how we handle your personal information.

2. Information We Collect

We collect various categories of personal information to provide, improve, and customize our Services. The type of information collected may vary depending on how you interact with the Site.

A. Information You Provide Directly

When you engage with our Services, you may voluntarily provide personal information, such as:

• Contact Information: Your name, address, email address, and phone number.
• Order Details: Information related to transactions, including billing and shipping addresses, payment details, and purchase history.
• Account Information: Username, password, and security questions for accounts created on our Site.
• Shopping Data: Items you view, save to your cart, or add to your wishlist.
• Customer Support: Information shared in communications with our support team, including inquiries, feedback, or other messages.

Providing this information is necessary for certain features of our Services, such as placing orders or creating an account. Opting not to provide the required details may limit your ability to fully use our Services.

B. Information Collected Automatically (Cookies and Tracking)

When you visit or interact with our Site, we automatically collect information about your usage of the Services, often referred to as “Usage Data.” This includes:

• Device Information: Type of device, operating system, and browser used.
• Network Information: Your IP address and details about your internet connection.
• Behavioral Data: Pages viewed, time spent on our Site, and interactions with elements such as links or buttons.

We utilize cookies, pixels, and other tracking technologies to gather this information. Cookies enable us to enhance your browsing experience, provide tailored content, and analyze how our Services are used.

C. Information From Third Parties

We may also receive personal information about you from third-party sources. This includes:

• Service Providers: Companies that process payments, fulfill orders, or provide technical support.
• Marketing Partners: Organizations that help us deliver advertisements or promotional content.

All data obtained from third parties is handled according to this Privacy Policy. However, we are not responsible for the accuracy of information provided by third parties or their privacy practices.

3. How We Use Your Personal Information

Your personal information is used to ensure the effective operation of our Services and to enhance your experience. Key purposes include:

A. Providing and Managing Services

• Fulfilling your orders, including payment processing and shipping.
• Sending confirmations, updates, and notifications related to purchases or account activity.
• Facilitating returns, exchanges, or refunds when necessary.

B. Marketing and Personalization

• Sending promotional offers, advertisements, and newsletters tailored to your interests.
• Displaying personalized ads based on your preferences and browsing history.

C. Security and Fraud Prevention

• Detecting and preventing fraudulent, malicious, or illegal activity.
• Ensuring account security by protecting your login credentials and monitoring suspicious activity.

D. Customer Support and Communication

• Responding to inquiries, resolving issues, and improving overall customer satisfaction.

4. Sharing Your Information

In certain situations, we may disclose your personal information to trusted third parties. These disclosures are made to fulfill specific purposes outlined in this Privacy Policy:

• Service Providers: Vendors who assist with tasks like payment processing, shipping, IT support, and analytics.
• Business Partners: Companies that enable features such as personalized advertising.
• Corporate Affiliates: Entities within our corporate group for business operations.
• Legal Obligations: To comply with applicable laws or respond to valid legal requests.

We do not sell your sensitive personal information or use it to infer characteristics about you.

5. Cookies and Tracking Technologies

Cookies and similar technologies play a vital role in how we provide our Services. They help us:

• Remember your preferences and actions, such as items in your shopping cart.
• Analyze user behavior to improve Site functionality and user experience.
• Deliver targeted advertisements tailored to your interests.

You can manage or disable cookies through your browser settings. However, doing so may affect your ability to access certain features of our Site.

6. User-Generated Content

The Services may allow you to post content, such as product reviews. Any information you share in public areas of our Site becomes publicly accessible and may be viewed by others. We encourage you to be cautious when sharing personal details publicly, as we cannot control third parties’ use of this information.

7. Data Security and Retention

We prioritize safeguarding your personal information through technical and organizational measures. While no system is completely secure, we continuously monitor and improve our practices.

We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy or comply with legal obligations.

8. Your Rights and Choices

Depending on your location, you may have the following rights concerning your personal information:

• Access and Portability: Request a copy of the personal information we hold about you.
• Correction and Deletion: Ask us to correct inaccurate details or delete your information.
• Opt-Out of Marketing: Manage your preferences for receiving promotional content.
• Restrict Processing: Limit how your data is used in certain circumstances.

To exercise these rights, contact us at Hamdard.iq@gmail.com. Verification of your identity may be required to process your request.

9. International Data Transfers

Your information may be processed in countries outside your own, including the United States. When transferring data from Europe, we ensure compliance with GDPR by using mechanisms such as Standard Contractual Clauses.

10. Children’s Privacy

Our Services are not designed for individuals under 16. If we become aware that a child’s data has been collected, we will delete it promptly. Parents or guardians may contact us for assistance.

11. Contact Us

For questions, concerns, or to exercise your rights, please reach out to:

Email: Hamdard.iq@gmail.com